Stuff I Know

Just stuff by me about me and my life, such as it is.

Monday, August 21, 2006

Engrish

No that is not a typo in the headline. One thing ESL/EFL teachers have to deal with is that countries that do not natively speak English often develop their own particular form of what they think English is. A common slang for this non-native version of English is "Engrish". You can read all about it on Wikipedia, but basically "Engrish" is the mistranslation of the native language into what is thought to be correct English, or, incorrect words based on the mispronunciation of English. Koreans have their own particular problem with English often referred to as "Konglish", the misuse of English words in the Korean language- "apart" for apartment, "handle" when they mean steering wheel, and many others. But for now, let's focus on Engrish.

The other day I was out riding and saw this ...

The sign for the 'Fork' village at Sudo-ri.

I enjoy learning about about foreign cultures just as much as the next person. But I have to say, I was a bit disappointed when I got to the village and didn't see one fork. In fact, there was no tableware to be seen at all. No forks, knives, spoons, gravy boats, not even a single chopsticks.

If you haven't figured it out yet, that should read "folk" village. Yes, the constant R/L problem for Asians rears its ugly head again. OK, so they made a mistake. But you would think that something like that would be easily spotted, even by a non-English speaker.

Here in Korea, other than on informational signs, English seems to be used to give a product an important air, as if having English text on a product makes it better, more important than any other product. That actually is a bit odd from a non-Korean's perspective since probably 95% of the products that use some form of English are actually being advertised for Koreans who would not necessarily understand or care about the English writing anyway.

There are thousands, if not tens of thousands, of examples, but let me give you one rather prominent example. A while back when new credit cards were coming out left and right, one big name company brought out a credit card and called it the "She's card." Now I don't know this for a fact, and I can think of no other logical explanation, so I have to assume that what they were actually thinking of was "Her card." Why would they call their credit card the "She is card?"

She's card image. Hosted at Imageshack.us.

The Korean language has a character that functions very similar to the apostrophe s ('s) in English, and in Korean, they can stick it on everything. Unfortunately, whoever dreamed up this product apparently wasn't aware that the 's does not go with personal pronouns.

What is even more amazing to me is that, apparently, from this product's inception through production, not once did anyone bother to actually check to see if the language was correct. This is a big name company, surely they could have stopped a foreign employee in the hallway, spent five minutes explaining the concept to them and found out that the name was incorrect. Heck, even an above average Korean speaker of English could have seen the mistake. Yet the product went through the design, approval, and production process without one person bothering to question the correctness, let alone the actual necessity of the English.

This happens all the time here. Surely if you are going to spend thousands of dollars on a product and advertising campaign, you can spend ten more minutes, call up a native speaking English teacher at a university or even a "hagwon" (private 'cram' school), ask them about the English and, heck, give them $25 for their time. It would save your company a lot of embarrassment later on. Needless to say, promotion of the "She's" credit card didn't last too long, though it still exists.

"Always blame it on the guy who doesn't speak English."
~ Homer Simpson

"If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart."
~ Nelson Mandela

"I speak two languages, Body and English."
~ Mae West

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Saturday, August 19, 2006

Over Hill and Dale

I finally got my bicycle fixed. It was out of the picture for a while due to a part just snapping on the last ride. A piece of metal in the rear derailleur is what broke. I assume it is just from age and use, after all, my mountain bike is almost ten years old, and it has been ridden hard over the years.

Luckily it broke on the way back, only a few kilometers away from Andong and home. And even luckier, someone stopped and offered me a ride home when they saw me pushing the bike along the road. Unfortunately it cost Won 80,000 (about $80 US) for the new part.

I would have gone ridding today, but it is raining, so I thought I would update you with some recent rides around Andong. I just attach my eTrek GPS unit to the handle bars and away I go. Here is what happens.

An image of all the current rides plotted with GPS. Click the image for a larger version. These are nearly all the rides to date. As you can see, there is not much new territory covered, but some of the new locations are pretty nice. Click below to open a scrollable map of the last six rides in a new window. 

Click for a scrollable map of the last six rides.There are some pretty neat things you can do with a GPS. In the map window, if you zoom in on the ride dated June 4th, and follow it along to just next to the expressway, you can see this ...

A close-up of part of the June 4th ride. Those are my initals.In a large rest area parking lot next to the expressway, I rode my bicycle around to draw my initials. It is kind of like virtual graffiti on a large scale. At the time, I thought I was making the letters rather big, but apparently not as big as I had thought.

If you have Google Earth, you can click this link:

A Google Earth file of the last few rides. Google Earth file

And then zoom in and scroll around all you want.

I think I'll have to replace another part on my bicycle soon, too.  For a while now I haven't been able to use the center sprocket on the front chain ring. I can still ride, but I am mostly unable to use a whole set of gears. That part will be expensive, though, due to the fact that I would have to replace the whole crank set. Is it worth it, or do I just keep riding as is? I don't know how much longer I will be in Korea, but I know I'll need to have some way to get away from the city at times or I might go nuts.

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Thursday, August 10, 2006

Me? Really?

Just playing with some of the interesting things on the Internet.



They didn't really have any that would look like a guy in his 40's. I guess I could have chosen gray hair, but my hair is not all gray yet.

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